Creative Portfolio – About


Townsquare Media Lubbock is here to bring your business goals and dreams to life.

From business development, prospecting, lead generation, and creative assets such as video, website development, and graphic design, we have every tool possible at our disposal to help you meet goals and surpass your expectations.

But what are tools without a team? Meet the maestros behind the marketing magic of Townsquare Media Lubbock....



Mason Benitez, Market President

I'm a Texas native who loves where he lives, that will never change.

I graduated from the University of Houston and have worked in radio and broadcast sales for my entire career. I have a passion for leadership and finding ways for a business to grow.

I have worked at CBS Radio in Houston, was a Sales Manager at Cumulus in Beaumont, and Market President with Townsquare Media in Victoria, Texas. I also spent time in Charleston, South Carolina where I was the Regional Vice President of Sales for iHeart.

As much as I enjoyed life on the beach, Texas has my heart and I made my way here to Lubbock. As a huge Texas Tech fan, this city is special to me.

If you are looking for a team of versatile and seasoned professionals to help your business grow, I would like to meet you and get to know you--so would my team. There is no challenge too great or obstacle that cannot be dealt with.

I have the tools of a large media corporation and the diligence of a team who is passionate about what they do. Together, we can set the expectation for success.

I sincerely look forward to doing business and growth with you!


Trey Bufkin, Digital Solutions

Father - Husband - Brother - Son.

I moved to Lubbock in 2009 from the small town of Munday, Texas (population 1,200).  I met my wife, Haley and married her on June 3, 2017. We have two beautiful children, Brex Luka and Hattie Lynne.

When I'm not busy cultivating digital magic for my clients with Townsquare Media, you can find me putting my green thumb to work in the garden, playing a game of golf, or spending time with my family.

I truly love meeting new people and business owners and I especially love helping them grow.

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Ken Corbin, Senior Marketing Consultant

I'm a flatlander though and through. I've lived in Lubbock my whole life. This is a great area to live and raise a family. In my travels, I've learned to appreciate other countries and cultures but nothing beats home.

I'm a Texas Tech Graduate and I have worked at these stations since 1996. I've a passion for music and politics. I'm the Political Sales Specialist for Townsquare Lubbock in addition to being a Senior Marketing Consultant. I've also been a fill-in host on KFYO and have hosted our election night shows for the last 25 years.

One fact that makes me different from most others in media is that I've been on the other side of the table. I was client of four of these stations before I came to work here. I understand when a client discusses their needs because I've been there. I have an extensive background in retail, both large chains and independent retail.

Let me put my experience and Townsquare's extensive platform to work for you.